Rebecca,
That did it, whatever you did! 🙂
What information are you referring to? The basic idea behind the pixel (sorry if this is clear to you already) is to market to someone who has visited your site but did not purchase your book. You create a dynamic audience that fits this criteria and then you publish an ad on Facebook, targeting that audience, driving them back to your store to complete the purchase. Given you are selling through Amazon, I am not sure how you will be able to know if they complete the purchase or not. If you would like to discuss options for this, we would be happy to provide you with a consultation.
Also, if you find WP Facebook Pixel useful, then please give us a positive review here: https://wordpress.org/support/view/plugin-reviews/wp-facebook-pixel?rate=5#postform
If you don’t feel we deserve a 5 star rating just yet, then please don’t review and let us know what we can do to improve! Ratings under 5 stars really hurt us.
And please let us know if we can be of any further assistance,
Jacob